May 29 2009

Wayne Eo, Managing Director of OOm Pte Ltd is appointed as speaker of the Search Marketing Expo (SMX) Singapore for the second year running. He will be speaking on Blended Search, Maps & Local Search in Asia.

"Local search is a very important aspect of search marketing" says Wayne Eo, Managing Director for OOm Pte Ltd. "But many local companies tend to neglect it. I will like to take this opportunity to address the importance of local search and how companies can use local search to get more businesses."

Wayne further adds, "Local search is more than just optimizing your website for the Google search network. There are other channels such as Google Images, Google Maps, Rednano and other local search engines and if your website is not listed on these channels, you are losing out on a lot of traffic."

The session: Blended Search, Maps & Local Search in Asia is all about optimising for Maps and Local listings in Asia, covering factors that influence what appears and how it is ranked and how to manage your listing on all the local search engines and mapping services, not just Google.

For media enquiries, please contact:

Marketing Team @ OOm
Tel: +65 6391 0930
Fax:+65 6223 3605
Email: marketing@oom.com.sg

About Search Marketing Expo Singapore

Search Marketing Expo & Conference - SMX Singapore is already the “must-attend” interactive and search engine marketing event of the year in Asia, delivering superior value to conference delegates and exhibit hall attendees alike.

For more information on Search Marketing Expo Singapore, please log on to www.searchmarketingexposingapore.com.sg .

About OOm Pte Ltd

OOm (Optimal Online Marketing) Pte Ltd is the leading online marketing agency in Singapore, specialising in search engine marketing. Established in Singapore since 2006, OOm has helped companies to reap results from online marketing.

For more information on OOm, please log on to www.oom.com.sg .