Blog Posts

Get the latest online marketing insights and analysis from our very own digital marketing experts.

Jul 08 2019

Why URL Rewrites Are Important

Posted by Arvie Maghari , , , , ,

In the world of search engine optimisation, there are several factors that need to be considered to help businesses rank at the top. One such technique to help you reach that spot is URL manipulation or rewriting which is surprisingly easy yet incredibly effective. URL rewriting is not a difficult concept to comprehend, but it

OOm Look who's Talking
Jul 06 2019

Look Who’s Talking: Daryl John Gloria

Posted by Charisma Felix , ,

In this segment of “Look Who’s Talking”, we go up close and personal with one of OOm’s Multimedia Strategists. He is one of our creative flairs that produces vibrant and captivating designs. He is a shy-type, boy-next-door lad who strengthens the team’s effort in digital marketing. Everyone, here’s Daryl John Gloria.   Describe your role in

Jul 05 2019

Domain Authority: Everything You Need to Know

Posted by Charisma Felix ,

Google uses more than 200 ranking factors in its algorithm. While it has revealed a few, it keeps others shrouded in mystery—and although there’s no way you can completely manipulate your website rankings, there’s a tool that will help measure how likely your website is to rank. Introducing Domain Authority.  If you are an SEO

Jul 04 2019

Mobile-First Index 2019: An Overview

Posted by Charisma Felix

Mobile-first indexing is not new in Google’s algorithm. In fact, it has been around since 2016, and it continues to be used in ranking websites. Today, mobile-first indexing became more of a priority over desktop-first indexing. This is because more and more users are using mobile phones instead of desktops or laptops when browsing the

Jul 03 2019

How to Revive Dropping SEO Rankings

Posted by Charisma Felix

Digital marketing, along with any other industries today, is moving on a fast lane. What may be in trend today, may no longer be relevant tomorrow. When it comes with the industry of digital marketing, specifically of Search Engine Optimisation or SEO, rankings that are dropping need to be salvaged. Because of the fast-paced nature

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