Blog Posts

Get the latest online marketing insights and analysis from our very own digital marketing experts.

Feb 12 2019

Developing a middle ground: Client & Agency Understanding  

Posted by Carlo Angelo Suñga , , , , ,

  Romantic relationships are like a combination of different potions. Sometimes certain elements blend well together, sometimes they don’t. When it comes to maintaining business relationships, there’s almost no difference. Both the client and firm should maintain “certain elements” so they can blend well together to reach a point of understanding. Sometimes it can be

Feb 11 2019

Courtship 101: How To Get A Yes From Prospective Clients

Posted by Patrice Anne Angeles ,

It is typical for a sales representative to be rejected by a prospective client when pitching his products and services. But, despite it all, it can still be disappointing when the client decides the product isn’t quite right for them at this time, after the long and arduous process of pursuing them. Everyone in the

Feb 07 2019

How to Make Your Content Inclusive and Accessible for Visually Impaired

Posted by Patrice Anne Angeles , ,

The World Health Organisation (WHO) estimated that an average of 1.3 billion people worldwide live with some form of visual impairment. But, while it may have compromised their online screen experience in the past, the advancements in technology today has paved the way for visually impaired users to surf the Internet. In line with this,

Feb 05 2019

How To Successfully Appear in Google News Search Results

Posted by Patrice Anne Angeles , ,

Google News has changed the way we keep up with the world around us. Before there were Google News or any other news sites, we had to purchase newspapers and then sort through their pages, hoping to get across a headline that will capture our attention most. But, today visiting Google News already introduces us

Feb 04 2019

Lunar New Year Prosperity For Businesses

Posted by Patrice Anne Angeles , ,

On February 5, 2019, Chinese people around the world celebrate the start of the Spring Festival! It is a long holiday for the week. Welcoming the lunar new year with good food and drinks is a tradition. Spring Festival The most important Chinese celebration early in the year is the Spring Festival. It ushers the

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