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The way you market to your audience has dramatically changed in recent years. Today, digital marketing is no longer an option, but a necessity – something that traditional marketers must penetrate into to stay relevant. But, alongside these changes is the seemingly never-ending update on the tools you can use to support your marketing strategies.
Podcasting has always been considered a less conventional form of marketing. But, in recent years, it’s been developing across the world, with the US witnessing the largest increase in the number of podcast listeners in the past. A recent study by Edison Research shows that about 42 million Americans use podcast weekly, with 58% of them
Gone are the days when we struggled twisting our digital cameras and cellphones, hoping for the best that the camera focused on us, and posing our best smiles which may even pass for a grimace. In the advent of dual cameras, of the most-awaited front cameras, the “selfie” culture improved and drastically expanded. Snapchat, a