15 Effective Digital Marketing Strategies To Implement On Your E-commerce Website That Drive Conversions
With the ever-increasing reliance on online platforms, e-commerce owners should optimise their websites with latest digital marketing strategies to improve traffic, leads, and conversions. In this article, you will learn 15 effective digital marketing strategies to implement on your e-commerce website that can help drive conversions: 1) Use Google Shopping Ads, 2) Boost Product Visualisation, 3) Remarket Campaigns To Customers With Display Ads 4) Leverage Wishlists, 5) Turn Likes Into Sales, 6) Enhance Promotion And Campaigns With Pop-Ups, 7) Gain New Customers With A Referral Marketing Programme, 8) Set Up An Affiliate Programme, 9) Instil Trust Through Customer Reviews, 10) Implement A Loyalty Programme, 11) Flexible Delivery Options, 12) Optimise Voice Search, 13) Focus On E-commerce Website Speed, 14) Write Blog Posts For SEO and 15) Engage With Customers Through Live Chats.
20 Deadly Web Design Mistakes That Will Harm Your SEO
A great web design in Singapore can make a positive, lasting impression on customers, potential or existing and help you get high rankings on search engine results pages (SERPs), thus, resulting in more sales and organic traffic. If you want to achieve a good web design, avoid these twenty deadly web design mistakes: 1) Failing To Optimise Your On-Page SEO; 2) Poorly-Designed 404 Page; 3) Poor Website Layout; 4) Not Using Pop-Ups Strategically; 5) Looks Over Functionality; 6) Cluttered Web Page; 7) Not Optimised For Different Screen Sizes; 8) Ignoring Website Security; 9) Missing Heading And Metadata Tags; 10) No Contact Page; 11) Improper Use Of Fonts; 12) Wrong Colour Schemes; 13) Slow Loading Speed; 14) Overuse Of Animations And Flash; 15) Neglecting To Use A Sitemap; 16) Poor Navigation); 17) Not Incorporating Alt Texts To Images; 18) Lack Of Design Elements; 19) No Visual Hierarchy, and 20) Forgetting Call-To-Actions (CTAs).
A Complete Guide to 2023 E-Commerce SEO strategies in Singapore
E-commerce SEO is crucial in driving online business success by boosting website visibility and organic traffic. This article delves into the various aspects of e-commerce SEO and highlights the importance of its implementation. It also provides insight that can help businesses to determine whether to implement e-commerce SEO in-house or outsource it to an agency based on their budget, expertise, and resources.
9 Benefits Of Website Hosting For An E-Commerce Website
A successful e-commerce website requires proper website hosting. In this article, you will learn the nine (9) benefits of website hosting for an e-commerce website: 1) Support High Performance, 2) Large Bandwidth And File Storage, 3) Strong Database Performance Potential, 4) Dedicated Technical Support Team, 5) Strong Database Performance Potential, 6) Branded Email Addresses, 7) Offers Data Recovery, 8) Mobility and Easy Data Access, and 9) Develop SEO Capabilities.
2023 Online Shopping Trends In Singapore That You Must Know
The e-commerce industry in Singapore looks promising in 2023. But to be able to keep up with your competitors, you must apply these online shopping trends: 1) Local Brands Are On The Rise; 2) Increase In Voice Search; 3) The Prevalence Of Video Marketing; 4) Rise Adoption Of Augmented Reality, 5) Social Media Shopping Is Evolving, 6) Supporting Sustainable Shopping And Brands With Environmental Pledges, 7) Influencer Recommendations Matter, 8) New Payment Options, 9) Livestream Shopping, and 10) Chatbots Are Helpful Assistants.