Hilton Hotels & Resorts

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Hilton Worldwide is one of the largest and fastest growing hospitality companies in the world, with more than 4,500 hotels, resorts and timeshare properties comprising more than 745,000 rooms in 97 countries and territories.

Followers : 450k

Comment: 170K

Share :  340K

OVERVIEW

Tiffany & Co. is a multinational luxury jewellery and specialty retailer.

CHALLENGES

SOLUTION

Tiffany & Co.’s main strategy on Weibo is through creating connections between popular Weibo celebrities and their brand. It’s a great way to attract new followers and it also allows them to target specific age groups within the Chinese market.


RESULTS

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