PEM Confinement Nanny Agency

PEM confinement is one of the largest confinement nanny agencies in Singapore. They have over 400 nannies ready to serve their clients. OOm was tasked to drive more traffic and enquiries to PEM’s website using SEM activities via both Google & Yahoo.



CHALLENGES

OOm identified that the engagement and page views per visitor on the site was pretty low which affected the conversion rate of the website.



SOLUTION

We did a website revamp and ensure proper call-to-action funnels was set to lead website visitors to take specific actions that we wanted them to take.



RESULTS

“After the site revamp, the enquiries went up to 18 enquiries / day. The number of our nannies also increased due to the increase in our sales enquiries.”

– Kyo Phua, Director of PEM Confinement Nanny Agency

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