Agentic AI Course for BD

Agentic AI & Automation for BD

TGS-2026066973

$507 (After 70% support)

Claimable with SkillsFuture Credits and PSEA

Duration:

2 Days

Delivery Mode:

Onsite Training

Medium of Instruction:

English

Register Interest Now

Course Fees and Support

Balance Fees

Claimable Using

SkillsFuture Credits

Up to

70%

Support From SWDA

Balance Fees

Claimable Using

PSEA

UTAP

Union Training
Assistance Programme
Reimbursement Via

EIS

For Corporate
Overview
What You’ll Learn
Fees & Support
Course Schedule
Why Us
Reviews
Our Trainers
FAQs

OOm Institute’s Agentic AI for Business Development Course

Many sales and BD teams lose time in the same places. Prospecting from referred leads is manual and inconsistent, enquiry replies are slow or generic, and there is rarely a clear process for checking AI-drafted messages for PDPA. Opportunity analysis, market research and pitch preparation still take hours, so pitches end up less competitive than they could be.

OOm Institute’s Agentic AI for Business Development course is a two-day, hands-on programme for sales and BD professionals who want AI to take on more of their pipeline work. You will learn to connect AI tools into an agentic workflow that follows the way your sales process already runs, so the output from each stage feeds into the next.

This course closes those gaps with a simple working habit where AI drafts and you review. You will practice on realistic sales scenarios with AI tools, checking every output for accuracy, relevance and PDPA considerations before it reaches a customer. By the end of the course, you will have a repeatable way to bring AI into your own BD pipeline, from the first referred lead to the final client pitch.

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Course Outline

Identify Potential Customers with AI
  • Define your current target market and customer profile
  • Use AI tools to generate and evaluate leads from your referred contacts
  • Shortlist potential customers against clear acquisition criteria, such as target market fit and deal size potential
  • Use customer interaction data to understand where each customer sits in the customer lifecycle
  • Draft accurate responses to enquiries about your organisation’s offerings and solutions with AI tools
  • Review AI-drafted communications for accuracy and PDPA considerations before they reach a customer
  • Carry out a situational analysis of a business opportunity and its critical business risk factors
  • Use AI tools to support the analysis and structure your findings
  • Develop an action plan for the opportunity that aligns with your organisation’s business strategy
  • Use AI tools to conduct market research for competitive positioning
  • Determine the ideal marketing strategy for a pitch based on your organisation’s competitive advantages
  • Develop a clear positioning statement for the pitch
  • Translate your marketing strategy into a tactical action plan
  • Use AI tools to create presentation materials tailored to a prospective client
  • Review and refine AI-generated materials so they are accurate and ready for client engagement

Skills You Will Gain

Automate lead generation with agentic AI: Use an agentic AI workflow to generate, evaluate and shortlist potential customers from referred leads against clear acquisition criteria
Draft AI-assisted enquiry responses: Respond to customer enquiries with AI-drafted communications that you review for accuracy and PDPA considerations
Use AI to plan for business opportunities: Analyse a business opportunity and its critical risk factors with AI, then build an action plan aligned with your organisation’s business strategy
Run AI-powered market research: Use AI to research the market and determine the right marketing strategy and positioning for a pitch
Build pitch materials through an AI workflow: Turn a marketing strategy into a tactical action plan and tailored presentation materials through one connected AI workflow
Guide AI with sales-ready prompts: Write prompts that give AI tools the right context from your sales scenario, then refine the output until it is ready for a client

Here’s What Most Learners Ask Us

Before you sign up, here are some of the top questions our learners ask.

Can I Get Help With Course Fee Claims?

Absolutely. We assist all eligible learners in navigating the claim process.

Is A Laptop Provided?

Learners are encouraged to bring their own laptops for a more personalised experience. However, if needed, we can provide a laptop for use during the course—just let us know in advance.

Will There Be An Assessment?

Yes, an assessment will be conducted on the second day of the course to evaluate your understanding. You must pass this assessment to be awarded the course certificate.

Is Full Attendance Required?

Yes, to meet course requirements, all learners must attend the full course duration and mark their e-Attendance using Singpass.

Course Fees & Support

Singapore Citizens

(21 to 39 years old) & Permanent Residents (21 years old & above)

Singapore Citizens

(40 years old & above)

Course fees 

S$1,300

S$1,300

Course fees after
SWDA funding support

S$650 (After 50% support)

S$390 (After 70% support)

9% GST (on full course fees) 

S$117

S$117

Nett Course Fee
Balance payable by SkillsFuture Credits*

S$767

S$507

Additional Support

SkillsFuture Credits

*Singaporeans 25 years old & above can cover remaining fees with SkillsFuture Credits 

UTAP

NTUC UTAP members can receive up to 50% support for course fees after SWDA funding support**

PSEA

Singaporeans 30 years old and below can cover remaining fees with PSEA 

All Singaporeans aged 25 and above can use their $500 SkillsFuture Credit from the government to pay for a wide range of approved skills-related courses. Visit MySkillsFuture (at www.myskillsfuture.gov.sg) to choose from the courses available on the website.

*Registered or incorporated in Singapore. Employment size of not more than 200 or with annual sales turnover of not more than $100 million

Non Small-Medium Enterprises (Non SMEs)

Small-Medium Enterprises (SMEs)

Course fees 

S$1,300

S$1,300

Course fees after
SWDA funding support

S$650 (After 50% support)

S$390 (After 70% support)

9% GST (on full course fees) 

S$117

S$117

Nett Course Fee
Balance payable by SkillsFuture Credits*

S$767

S$507

Additional Support

SFEC

Companies with existing SkillsFuture Enterprise Credit (SFEC) can receive up to 90% additional support to offset the remaining fees

Absentee Payroll

Additional Support via Absentee Payroll: Claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year

EIS

Reimbursement via Enterprise Innovation Scheme (EIS):
Option 1: Annual tax deduction of 400%
Option 2: Convert 20% of course fees into cash payout

Upcoming Course Schedule

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Who Is This Course For

This Agentic AI course for BD is designed for sales and business development professionals who identify and grow client portfolios, manage customer relationships and close deals. This course is suitable for:

Sales managers and business development managers looking to apply AI across their pipeline, from qualifying referred leads to preparing client pitches

Key account managers and vertical sales account managers who want to respond to client enquiries more efficiently and plan for new business opportunities with AI support

Sales and marketing managers, product marketing managers and senior product managers responsible for market research, positioning and the presentation materials used in client pitches

Relationship managers serving SMEs who manage a portfolio of business clients and want to engage each one with timely, tailored communications

Prerequisite

Basic computer competency including keyboard and mouse usage, file and folder navigation, and basic application handling such as launching and closing programmes. Additionally, learners should possess a basic understanding of English, with the ability to listen, speak, read and write in the language.

Why Learn at OOm Institute

Extensive Industry Expertise

We have over 20 years of experience in providing AI, digital marketing and tech solutions for individuals and businesses.

Seasoned & Expert Trainers

Learn from professionals who have hands-on industry experience and a passion for teaching.

Relevant & Applicable

Courses include real-world case studies and applications, ensuring the knowledge gained can be immediately used in the workplace.

Practical Hands-On Approach

We emphasise interactive learning, allowing learners to apply concepts through practical exercises and real-world projects.

Your Agentic AI Certification

Upon fulfilling the course requirements with a minimum attendance rate of 75% and demonstrating proficiency in the assessments, candidates will be awarded a Certificate of Completion from OOm.

*MySkillsFuture Course Page here

Course Code: TGS-2026066973
Course Fees Support Validity Period: 23 Oct 2026 – 22 Oct 2028

Our Learners’ Reviews

Meet Our Agentic AI Trainers

Susan Kwa

Susan Kwa

OOm Trainer for - Kelvin Lee

Kelvin Lee

Susan is a seasoned consultant with over 20 years of experience in consumer insights, strategic consulting, and research. She develops and delivers tailored training programmes in soft skills for diverse audiences, such as performance management, creative thinking, and critical thinking. She also incorporates AI tools and modern AI-driven learning approaches into her training to enhance engagement and effectiveness.

Kelvin is a corporate training specialist with over 20 years of experience in education and professional development. He specialises in AI tools, leadership development, and Neuro-Linguistic Programming (NLP), with expertise in change management, human capital development, and customer experience. Kelvin holds a Master of Business Administration (MBA) in Tourism & Hospitality Management and a Bachelor of Arts in Tourism Management.

FAQs

What is agentic AI, and how is it used in sales and business development?

Generative AI creates content when you prompt it. Agentic AI goes further, working through multi-step tasks such as shortlisting leads, researching a market and preparing pitch materials, with you reviewing each output. This course shows you how to apply it across your business development workflow, from the first referred lead to the final client pitch.

You will be able to use AI tools to identify potential customers from referred leads, draft and review responses to customer enquiries, analyse a business opportunity and build an action plan, research the market to position a pitch, and turn your strategy into a tactical action plan with tailored presentation materials. You practise each of these hands-on and are assessed on a sales scenario, so you leave with a working process you can apply to your own pipeline.

The course uses widely available AI tools such as ChatGPT and Claude. The focus is on the workflow rather than one platform, so the prompting and review methods you learn carry over to the AI tools your organisation already uses. Hands-on exercises are done on a laptop.

No. The course is designed for non-technical sales and BD professionals, and no coding is involved. Trainers explain each concept through real-world sales scenarios and demonstrate every AI workflow step by step before you practise it yourself.

Yes. Many sales professionals already use AI to draft the occasional email but have not applied it across the full BD workflow. This course shows you how to use AI at every stage, from lead identification and customer engagement to strategy, market research and pitch preparation, and how to review the output with the same care you would give your own work.

Yes. Every AI-drafted customer communication in the course goes through a human review step, where you check it for accuracy and PDPA considerations before it would reach a customer. In-class exercises use sample scenarios, so you practise the workflow without putting real client data into an AI tool.

Yes. Companies can sponsor multiple sales and BD employees for this course, and SME-specific funding support may apply on top of the standard funding tiers. Reach out to our team with your team size and we’ll help you work out the best funding pathway for your company.

Upon successful completion of the course, you will receive a Certificate of Completion from OOm Institute.

Agentic AI course for business development logo

Agentic AI for BD

TGS-2026066973

$507

(After 70% support)

Claimable with SkillsFuture Credits and PSEA

Duration: 2 Days

Delivery Mode: Onsite Training

Medium of Instruction: English

Register Interest Now