8-day WSQ Social Media Marketing Course
WSQ Social Media Marketing Series
Social Media Marketing • Content Marketing • Affiliate Marketing • Short-Form Video
Claimable Using
SkillsFuture
Up to
70%
Claimable Using
PSEA
UTAP
Assistance Programme
EIS
Introduction of OOm Institute’s WSQ Social Media Marketing Series
Who Is This Series For
Prerequisite
WSQ Social Media Marketing Series Details
Series Overview
Social Media Marketing
WSQ Social Media Mastery – Building A Powerful Social Media Presence
Duration: 2 Days
Skills You Will Gain
- Master social media campaign strategy and planning
- Execute campaigns within scope and budget
- Monitor campaign progress and competitor activity
- Gather feedback and evaluate campaign performance
- Develop post-campaign insights and recommendations
Content Marketing
WSQ Empower Your Brand Influence – Effective Content Strategies For Market Leadership
Duration: 2 Days
Skills You Will Gain
- Master end-to-end content marketing strategy and execution
- Create compelling brand storytelling and messaging
- Develop strategic storyboards for content planning
- Navigate legal and ethical content guidelines
- Optimise and promote content for maximum reach
Affiliate Marketing
WSQ Content and Affiliate Strategy for Social Commerce Platforms
Duration: 2 Days
Skills You Will Gain
- Analyse sales and campaign data
- Execute social commerce campaigns
- Monitor and optimise campaign performance
- Apply trend and behavioural insights
- Select suitable online advertising methods
Short-Form Video
WSQ Social Commerce Strategies: Driving Engagement and Sales through Short-Form Video
Duration: 2 Days
Skills You Will Gain
- Build an audience-aligned social media profile
- Create compelling short-form content
- Produce high-impact short-form videos
- Engage your audience safely and professionally
- Analyse performance and feedback
- Leverage Content Management System (CMS) and platform features
Why Learn at OOm Institute
Extensive Industry Expertise
We have over 20 years of experience in providing AI, digital marketing and tech solutions for individuals and businesses.
Seasoned & Expert Trainers
Relevant & Applicable
Practical Hands-On Approach
We emphasise interactive learning, allowing learners to apply concepts through practical exercises and real-world projects.
Course Fees & Support
Singapore Citizens
(21 to 39 years old) & Permanent Residents (21 years old & above)
Singapore Citizens
(40 years old & above)
S$4,352
Course fees after
SkillsFuture support
Nett Course Fee
Balance payable by SkillsFuture Credits*
Additional Support
SkillsFuture
*Singaporeans 25 years old & above can cover remaining fees with SkillsFuture Credits
UTAP
NTUC UTAP members can receive up to 50% support for course fees after SkillsFuture support**
PSEA
Singaporeans 30 years old and below can cover remaining fees with PSEA
All Singaporeans aged 25 and above can use their $500 SkillsFuture Credit from the government to pay for a wide range of approved skills-related courses. Visit MySkillsFuture (at www.myskillsfuture.gov.sg) to choose from the courses available on the website.
*Registered or incorporated in Singapore. Employment size of not more than 200 or with annual sales turnover of not more than $100 million
Non Small-Medium Enterprises (Non SMEs)
Small-Medium Enterprises (SMEs)
Course fees after
SkillsFuture support
Nett Course Fee
Additional Support
SFEC
Companies with existing SkillsFuture Enterprise Credit (SFEC) can receive up to 90% additional support to offset the remaining fees
Absentee Payroll
Additional Support via Absentee Payroll: Claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year
EIS
Reimbursement via Enterprise Innovation Scheme (EIS):
Option 1: Annual tax deduction of 400%
Option 2: Convert 20% of course fees into cash payout
Upcoming Course Schedule
Before you sign up, here are some of the top questions our learners ask.
Our Learners’ Reviews
FAQs
Can I enrol in individual courses or do I have to take the full series?
You can choose to enrol in any individual course (Social Media Marketing Course, Content Marketing Course, Affiliate Marketing Course, and Short-Form Video Creation Course) based on your interests, or complete the full series for a comprehensive understanding of social media marketing across multiple domains.
Are there any other courses suitable for digital marketing specialists?
Yes. In addition to the WSQ Social Media Marketing series, OOm Institute offers other WSQ courses, including WSQ Generative AI, WSQ Google Marketing, and WSQ Critical Soft Skills, suitable for both individual learners and corporate training. To further strengthen your skills, check out the 15 essential digital marketing skills you should be equipped with.
How much does a digital marketer earn in Singapore?
An entry-level digital marketing executive can expect to earn an annual salary of around S$30,000 to S$48,000, while a manager with 4 to 6 years of experience may earn between S$45,000 and S$110,000 annually. The salary of a digital marketer in Singapore still depends on factors such as experience, industry, company size, and job role. See how these factors affect the pay of digital marketers in Singapore.
What certificates will I receive upon completing the course?
Upon successful completion of the course, you will receive a Certificate of Completion from OOm Institute as well as a SkillsFuture WSQ Statement of Attainment (SOA). The SOA is a certification that not only validates an individual’s expertise in the course but is also widely recognised by employers in Singapore.
What do I need to bring for the course?
Please ensure that you bring a laptop to the course to engage in class activities. Additionally, you may consider bringing a jacket in case you feel cold.
How do I register for the Social Media Marketing Series?
You can indicate your interest here, call us at 6993 9898 or email us at enquiry.institute@oom.com.sg and we will get back to you as soon as possible.
Social Media Marketing Series
$1697.28
(After 70% support)
Claimable with SkillsFuture Credits and PSEA
Duration: 8 Days
Delivery Mode: Onsite Training
Medium of Instruction: English