Generative AI Series

Introduction

The Generative AI Series is designed to elevate your skills and proficiency in the dynamic realm of ChatGPT and Prompt Engineering. In just 4 days, you will learn how to boost efficiency and master content strategy using the power of Generative AI. Get ready to dive into the foundations of content strategy and explore the vast landscape of AI generative tools, as well as master the principles and tactics crucial to effective prompt engineering, and more.

Generative AI Series

ChatGPT

WSQ Boosting Efficiency and Content Strategy with Generative AI
Course Duration: 2 Days

Prompt Engineering

WSQ Prompt Engineering Essentials - Building Effective AI Prompts
Course Duration: 2 Days

Skills You Will Gain

ChatGPT

WSQ Boosting Efficiency and Content Strategy with Generative AI

  • AI-Generated Content Strategy: Establish an overall strategy for AI-generated content for the organisation.
  • Prompt Engineering Techniques: Discover optimal prompt engineering techniques for generating AI-driven content.
  • Develop A Content Management System: Develop a plan for managing marketing content with a content management system.

Prompt Engineering

WSQ Prompt Engineering Essentials - Building Effective AI Prompts

  • Digital Storyboarding: Generate digital storyboards that integrate storytelling principles to fulfil marketing objectives.
  • Market Research: Learn to utilise prompt engineering for market research to understand and cater to the target audience’s content preference
  • Content Creation: Determine content type, style and distribution platforms with prompt engineering.
  • ChatGPT Guidelines: Develop ethical guidelines for executing content strategies with ChatGPT

Tools Covered

Who Is This Series For?

This series is designed for marketers, business owners, senior managers, and executives who have responsibilities in business analysis, marketing, and sales.

Prerequisite

Basic computer competency including keyboard and mouse usage, file and folder navigation, and basic application handling such as launching and closing programs.

Why Learn At OOm

Extensive Industry Experience Spanning 17 Years

Seasoned Trainers with Real-World Expertise

Immersive Learning Through Practical Hands-On Approach

Course Fees & Subsidy

Singapore Citizens & Permanent Residents (21 to 39 years old)

Singapore Citizens (40 years old & above)

Course fees (2-in-1 course)

S$2,176

S$2,176

Course fees after SkillsFuture subsidy

S$1,088 (50% of course fee)

S$652.80 (70% of course fee)

9% GST (on full course fees)

S$195.84

S$195.84

Nett Course Fee

Balance payable by SkillsFuture Credits*

S$1,283.84

S$848.64

Additional Subsidy

*Singaporeans 25 years old & above can cover remaining fees with SkillsFuture Credits 

NTUC UTAP members can receive up to 50% support for course fees after subsidy

Singaporeans 30 years old and below can cover remaining fees with PSEA 

Non Small-Medium Enterprises (Non SMEs)

Small-Medium Enterprises (SMEs)

*Registered or incorporated in Singapore. Employment size of not more than 200 or with annual sales turnover of not more than $100 million

Course fees (2-in-1 course)

S$2,176

S$2,176

Course fees after SkillsFuture subsidy

S$1,088 (50% of course fee)

S$652.80 (70% of course fee)

9% GST (on full course fees)

S$195.84

S$195.84

Nett Course Fee

S$1,283.84

S$848.64

Additional Subsidy

Companies with existing SkillsFuture Enterprise Credit (SFEC)^ can receive up to 90% additional subsidy to offset the remaining fees.

^Expiring on 30 June 2025

Additional Support via Absentee Payroll: Claimable up to $4.50 per hour, capped at $100,000 per enterprise per calendar year.

Reimbursement via Enterprise Innovation Scheme (EIS):

  • Option 1: Annual tax deduction of 400%
  • Option 2: Convert 20% of course fees into cash payout 

WSQ Boosting Efficiency and Content Strategy with Generative AI

Course duration: 2 days
Venue: ICB Enterprise House
Time: 9am-6pm
Date

WSQ Prompt Engineering Essentials: Building Effective AI Prompts

Course duration: 2 days
Venue: ICB Enterprise House
Time: 9am-6pm
Date

FAQs:

AI-generated content, powered by technologies like ChatGPT, brings a host of advantages to the digital marketing landscape. For instance, automation streamlines content creation processes, equips marketers with the skills to develop innovative content strategies, and helps save valuable time in generating content that aligns perfectly with marketing objectives. While AI is powerful, there’s a potential risk of unintended or biased output and requires ongoing vigilance to ensure ethical compliance. However, the pros of AI-generated content, especially when guided by informed strategies from Generative AI Series courses, far outweigh the cons.

The acquisition of skills in AI-generated content, including expertise in technologies like ChatGPT and Prompt Engineering, opens up a wide array of promising career opportunities. You will be able to explore Content Strategist, Digital Marketing Manager, SEO Specialist, and Content Marketing Manager roles.
Equipping employees with AI expertise can yield a range of benefits for a company, contributing to its growth, innovation, and competitive edge. For example, employees proficient in AI can automate repetitive tasks, allowing for more efficient workflows and increased productivity. This efficiency gain translates into cost savings and a higher output of valuable work.
Upon successful completion of the course, you will receive a Certificate of Completion from OOm Academy as well as a SkillsFuture WSQ Statement of Attainment (SOA). The SOA is a certification that not only validates an individual’s expertise in the course but is also widely recognised by employers in Singapore.
Please ensure that you bring a laptop to the course to engage in class activities. Additionally, you may consider bringing a jacket in case you feel cold.

You can indicate your interest here, call us at 6993 9898 or email us at training@oom.com.sg and we will get back to you as soon as possible.

Generative AI Series

$848.64

(After 70% subsidy)

Duration: 4 Days

Location: 116 Middle Road, ICB Enterprise House, #07-02/03/04, Singapore 188972

Get in touch with us for more details.

Begin your learning journey with us!

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