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Digital Marketing in Singapore Amidst COVID-19 Global Crisis

INTRODUCTION Singapore, a Southeast Asian country with over 5.7 million population, was among the first to report novel coronavirus (COVID-19) cases outside China. As of the 25th of March, the total number of infected patients in the city stands at 558, of which two patients have died.   Part of the government’s immediate efforts to […]

Google Algorithm Updates In 2019: What’s Happened And What Will Happen

Every time you notice a change in your website rankings or the traffic it receives, it’s almost always likely that a recent Google algorithm update is to blame.    The search engine has a long history of algorithm updates, fixes, and refreshes. When you think SEO is already too complicated, Google seems to be at […]

The Relationship Between Digital Marketing Components: SEO and Web Design

In our previous article, we wrote about search engine Optimization (SEO) and search engine marketing (SEM) and the relationship between them. To summarize, SEM is described as a type of digital marketing technique that enable businesses to gather web traffic through paid tactics. On the other hand, SEO is defined as the method utilised to […]

Why Do you Need an SEO Company?

Starting a business can be tough. Many aspiring entrepreneurs are dreaming to become successful in their chosen industry. But because of the stiff competition in the global market nowadays, many small businesses with supposed good products and services are overshadowed by marketing strategies and techniques of large businesses.   Marketing practices have evolved because of […]

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