If you are running an ecommerce website, Google Shopping can showcase your products to potential customers searching for your products. Users can now browse product catalogs within the search results and click on your ads to visit your ecommerce website. Here at OOm, we have experience running Google Shopping Ads for our ecommerce clients, both large and small.
With our data feed optimization, we can set up your Google Shopping Campaigns and start driving potential customers to your ecommerce store. Here is what we do when we manage your Google Shopping campaign.
Google Data Feed is a spreadsheet that includes descriptions of your products and organizes your product catalog. This is to make it easy for Google to crawl, understand and update your ads. We optimize your data feed to ensure your product information is always up-to-date.
We monitor and optimize your google shopping bids to ensure your ads get the exposure needed. Together with Google machine learning, we can elevate the performance of your shopping campaign.
We will assist you in setting up and managing your Google Merchant Center. Google Merchant Center is where we upload your product listings to Google in order to run Google Shopping campaigns.
Providing transparency to our clients is something that we take pride in. You can rest assured that your google ads spend will be properly accounted for.
We will setup conversion tracking to measure the effectiveness of your Google Shopping campaigns. With conversion data, we will then optimize to further improve the campaign performance.
We research and understand who your target audience is and adopt advanced audience targeting within Google to deliver better performance for your shopping campaign. Google adopts big data to understand user intent better and this is good news for advertisers as our ads will be able to reach out to a more targeted audience.
OOm takes pride in our 100% transparency policy that we have been practicing since day one of our business. Clients love to work with us because we are 100% transparent with their Google Ads spend. One indication is that we provide access to their Google Ads dashboard while running their campaigns.
When we create a new Google Ads account for you or if you approach us with an existing Google Ads account, you are the rightful owner of the account. Even if you decide to leave, you take all the data in the account and our work with you.
Remarketing ads allow you to show targeted ads to users who have already visited your website. You can set up specific goals, for example users who visited your website but did not fill up a form, and show them remarketing ads created specifically to prompt them to return and complete the form.
Together with Search Ads and machine learning technology, remarketing ads can help you increase conversions and maximize your ads spend.
OOm is a Premier Google Partner. When you choose to work with a Premier Google Partner, you are working with one of the best SEM agencies in town. You will be partnering with a team of highly skilled and certified professionals, who have achieved a higher level of screening and training by Google. As a Premier Google Partner, we provide full transparency and accountability on your Google Ads Spend too.
Your account manager and digital performance specialist will work committedly on your campaigns and provide timely reporting to you. With a professional team managing your campaigns, you can rest assured and focus your time on other areas of your business. Review meetings and calls will also be conducted to keep the business alignment communicated between you and our team.
Discover how we can help you to achieve your business goals through digital marketing in just 30 minutes.