Why Video Content Dominate Social Media?

Did you watch the latest viral video circulating on Facebook? Did you see the latest video post of your favourite celebrity on their Instagram profile?   There’s no denying that social media is being dominated by videos. And it doesn’t look like it’s going to slow down any time soon.     According to bluffer, […]

From Blog to Vlog: The Evolution of Content Marketing

It wasn’t long ago when customers share their personal experiences online and some brands make use of it as their marketing tool. This is where blogging for corporate and marketing needs has become a worldwide trend, and the bloggers have started to gain popularity. Bloggers started as common customers who writes experienced-based articles and posts […]

GIFs vs Photos: Enhance your content marketing with moving pictures

    Anything that has motion catches most users’ attention. Despite the fact that there are amazing photos and well-written contents online, it’s still not enough to immediately snatch the users’ interest and to keep them glued to your site. To increase their dwell time, most companies are incorporating videos in their articles. But since […]

Boosting Your “Boring” Content

Hey, SEOs! AJ here!     If you’ve lived your life reading through the billions of blog posts available out there, you may have a more clear perception of what you would consider an article that sucks a lot and one that hooks you right from the start.   Today, we’ll be talking about content. […]

Changing the game: How creative content drives traffic

  Back in the early days of search engine optimization (SEO), the ranking factors were completely different. It was all about building links and maximizing keywords. Most SEO professionals back then use tactics that are now considered to be a black hat SEO. As the years passed, SEO has become much more advanced. The focus […]