4 Ranking Factors That Affect Local SEO

Local SEO is something all small businesses should consider. It is a crucial aspect of SEO services that allows you to improve your online presence locally. With local SEO, you can improve your business’s local rankings to attract more customers nearby and improve your web visibility.   LEARN MORE: Local SEO: Why is it Essential […]

Trendjacking: Should You Hop On The Bandwagon?

Marketers hop on the bandwagon all the time. As long as it is popular among a broad audience, you can count on marketers to borrow current trends and use them for advertising purposes.    This marketing strategy is called trendjacking, and you could use it to strengthen your digital marketing efforts in Singapore.     […]

Good Copywriting: Why It Is Important For Your Business?

Even before digital marketing existed, copywriting was one of the efficient and widely used advertising tactics. Many brands would not have succeeded today if it were not for effective copywriting.   Now that the Internet has changed marketing, copywriting has become even more relevant than ever. You need to use the right words, voice, and […]

Look Who’s Talking: Rueben Rajkumar

Introduction Our staff feature today is OOm’s Senior Business Manager, Rueben Rajkumar. Driven, motivated and independent, Rueben always strives for the best in his work. He is our star and *self-proclaimed* Dwayne Johnson of OOm!       Describe your role in OOm as a Senior Business Manager. I’m a Hunter. My main objective is […]

Podcasting in Singapore: How to Build Your Podcasting Audience?

Today, information dissemination has already assumed different forms and emerged from various digital marketing platforms. One of the forms of media that have emerged is podcasting. Given how widespread and equally necessary digital marketing is, podcasting could be a favourable ground to introduce your brand and engage with consumers. With this great deal of publicity, […]