SEO Split Testing: What You Need to Know

To optimise your website’s SEO performance, you’ll need to incorporate a few digital strategies. One of the more common SEO strategies in recent times is split testing.   Split testing is a commonly used methodology for SEO that allows the tester to discover different results depending on the variation.   When done properly, split testing […]

How to SEO an E-Commerce Website?

Doing purchases online has been a blessing for us especially today in Singapore where we have to hustle every day with our busy lifestyles. With just a few taps and clicks, people can already have the item that they need to be delivered at their doorsteps. Because of the rising needs in the industry, more […]

YouTube Stories: How to Maximise the Feature for Business

In case you haven’t heard, YouTube Stories exist and for a while now.   Late in 2018, YouTube launched its own version of Stories, allowing creators with at least 10,000 subscribers to access the new feature.   How Does YouTube Stories Work?  First launched by Snapchat, Stories—with its 24-hour disappearing post concept, creative filters, and […]

Look Who’s Talking: Carlo Angelo Suñga

As we reach the middle of Leo season⁠—with everyone else averting their eyes from Leo’s intense glitz and glamour⁠—we also feature one of OOm’s Leo who has always been burning with passion, like its ruling planet, the Sun. Today, we “revolve” around the biggest star the galaxy has ever seen, and become enchanted with his […]

5 Brands that Succeeded in Facebook Marketing

Social Media Platform The innovation of social media marketing in Singapore has proven to be powerful in raising brand awareness. Among the platforms that have been consistent in generating sales is Facebook. Reaching out to the consumers through this medium is effective with the right strategies. Certainly, it takes awhile for the posts to create […]