Look Who’s Talking – Esther Koh (Marketing Executive)

Supporting the client in every way possible has always been the priority here at OOm Singapore. Fortunately, Esther Koh knows how to do just that by providing her team with the information required to support their clients.   Know more about Esther in today’s segment of Look Who’s Talking!     Describe your role in […]

Post-Circuit Breaker Society: How Has The Marketing Landscape Changed?

The Circuit Breaker in Singapore is now officially over, and the country is starting to take measures to make sure people are safe from COVID-19. However, while Singapore is slowly picking up the pace after two months of urging citizens to stay at home, what does this mean for businesses?   COVID-19 still poses a […]

How To Market Your Moving Company In Singapore?

Back in the old days, most marketing strategies consisted of television commercials, radio ads, and flyers. Sure, a lot of these techniques are still prominent today. However, the problem is that these traditional marketing strategies are sometimes expensive and ineffective.   Nowadays, the Internet has everything you need to expand your reach—almost. Of course, you […]

Facebook Retargeting 101: Everything You Need To Know About It

As a social media marketing platform, Facebook is every marketer’s dream, thanks to the features that allow you to reach out to thousands—even millions—of audiences worldwide. But while you probably know all the fundamentals of Facebook marketing, there’s one form of advertising that you might’ve overlooked: Facebook retargeting.     Behavioural retargeting or remarketing refers […]

Leap Year Marketing: What Can You Learn From These Brands?

February is right around the corner, and you’re probably thinking of a particular day: Valentine’s Day. The romantic holiday sounds cute, but there’s one more special occasion you might’ve forgotten:  it’s leap day! A leap day or leap year day appears on the calendar during years that are divisible by four. It’s easily forgettable since […]