How to Rank Higher on YouTube

YouTube is a landscape full of opportunities for those wanting to establish online visibility. The video-sharing platform sounds like a great place to invest your digital marketing in, but it’s easier said than done. Just like any other platform on the web, YouTube requires you to exert a lot of effort on ranking up higher […]

Google +: The Silent Hill Of Social Media

Fans of horror games and movies will be all too familiar with the fictional ghost town of “Silent hill”. It is, perhaps, one of the biggest and most popular survival horror games in the market and spans a large following across generations.   Like the fictional city of Silent Hill, Google + also share the […]

Video Ad And Brand Awareness: The Power Of Video Ads

In 1948, The very first TV commercial aired in American airwaves, mesmerizing the crowd and opening television to a revenue stream that would generate the television industry billions every year. Fast forward to today, video ads are no longer just available on tv and have become a large part of our daily content consumption.   […]

YouTube Advertising 101: How To Make Creative And Effective Ads

There’s no doubt that YouTube has evolved from just an ordinary video sharing website. Since it’s already part of Google, it has become the second largest search engine around the world. YouTube transforms the way we search for information by providing results in video presentations.   According to a research, YouTube has a total of […]

Social Media Presence: Do you have to be in all of them?

With the booming social media business, everyone’s got a platform for every person. But as a business, should you participate in all of them?     It is a very rare condition that one user uses only one social media platform to use. Sites like Facebook is like the melting pot of all social media, but apart […]