Marketing Elderly Care Services In Singapore

There’s no shortage of love for our seniors here in Singapore. After all, they’re responsible for paving the way that led to Singapore as we know today.   Out of love and gratitude, we do our best to take care of the elderly in many ways, such as bringing them to daycare centres or hiring […]

Tricks or Treats: Remarkable Halloween Campaigns

Highlight: The challenge of creating a digital marketing campaign for the Halloween season in Singapore has become less difficult thanks to the scariest trends that can be found on the Internet. With your capability to view different Halloween campaigns, it’s easier to get inspiration for creating the next trick-or-treat strategy for the next Halloween.   […]

Developing a middle ground: Client & Agency Understanding  

Romantic relationships are like a combination of different potions. Sometimes certain elements blend well together, sometimes they don’t. When it comes to maintaining business relationships, there’s almost no difference. Both the client and firm should maintain “certain elements” so they can blend well together to reach a point of understanding.   Sometimes it can be […]

Augmented Reality: Giving life to imagination

Catching your attention: sometimes that’s all it takes for a brand to persuade you into buying their products.   The key to great advertising is grabbing your attention, but sometimes－attention just isn’t enough. To really persuade your customer into buying your product, you need to get them hooked, and it takes genius advertising to get […]

Social Media Marketing: What makes Birdbox phenomenon successful?

Ever heard of the film “Birdbox”? If you’ve surfed the web a couple of times, you’ve probably seen news about the film more than once. It’s no surprise; the amount of hype Birdbox has received can be attributed to Netflix and their massive promotion of the film.   You may be interested, hooked, or even […]