Most marketers will tell you that outsourcing your search engine optimization (SEO) is an excellent idea, which is not surprising. After all, by hiring a third-party SEO company, you can create more effective strategies for boosting your rankings and gaining leads.
SEO offers promising results. But if you want to achieve your desired outcome, you have to choose an SEO package that can meet your needs.
What exactly is an SEO package anyway?
SEO packages are services offered by agencies and freelancers, with each one set at a different price. Usually, most agencies and freelancers charge their SEO services monthly, but others let clients pay annually.
While it is possible to do SEO alone for free, this strategy does not work in the long run. Rarely does a do-it-yourself SEO strategy provide businesses with much-needed online exposure. Also, search engine algorithms change constantly, so you may find it troubling to optimize your website for Google.
Instead, consider outsourcing your SEO services to an agency and choose a package that contains everything you need to grow your business. Here are the different types of SEO packages in Singapore.
3 TYPES OF SEO PACKAGES IN SINGAPORE
1. FREELANCE SEO PACKAGE
In the SEO industry, freelancing is a very competitive landscape. Most freelancers offer SEO packages ranging from $200 to $400 per month.
Compared to SEO agencies, most freelancers have the same level of expertise and use similarly effective strategies. The difference between them is that freelancers are independent, meaning they have more freedom and time to focus on their projects at their own pace.
However, a typical freelancer’s weakness is the lack of staff compared to SEO agencies with enough marketers in a single department. This issue might be problematic if you want to generate results more quickly.
Nonetheless, investing in a freelance SEO package is worth it, mainly if you are on a tight budget. Plus, freelancers usually accept fewer clients than agencies, so you can expect them to spend more time on your campaign if necessary.
2. BASIC SEO PACKAGE
For small business owners, a basic SEO package might be an ideal choice. SEO services of this type cost $400 to $700 per month.
The average basic SEO package contains all of the essential SEO services, such as:
- Link building
- Local SEO
- On-page SEO
- Off-page SEO
- Keyword research
- Auditing and reporting
These SEO services can boost your rankings and improve your online presence. Try to outsource your search engine optimization campaign to an agency with a basic SEO package if you wish to build an SEO-friendly website. It offers more opportunities for growth than freelance SEO, thanks to a wide range of services and enough workforce from the agency.
3. ADVANCED SEO PACKAGE
If a basic SEO package is not enough, perhaps the next best option is to invest in advanced SEO. An advanced SEO package can cost $700 and onwards monthly, making it one of the most expensive options available.
An advanced SEO package might be just what you need to identify and address any technical issues with your website. This type of package regularly comes with other digital marketing services, such as:
- Content marketing
- Social media marketing
- Website development
- International SEO
Most of these digital marketing services require extensive effort to produce positive results. That is why most advanced SEO packages can be expensive. Nevertheless, investing in this type of SEO service can improve your online presence efficiently.
WHICH SEO PACKAGE IS BEST FOR YOU?
Choosing the best SEO package for your business will depend on your goals, objectives, and budget.
For instance, if you have a sizeable budget and want to boost your SEO rankings, a basic SEO package might be your perfect choice. On the other hand, if you wish to go beyond SEO and enhance your online presence to the fullest, perhaps choosing advanced SEO services is the best option.
Define your goals and create a budget plan before choosing the right SEO package for your business. Also, whether you hire a freelancer or SEO company, remember to choose one that is trustworthy.
For reliable SEO packages, contact our SEO agency in Singapore at 6391-0930.