Searcher Intent Optimization

It is really no longer a very surprising thing that everything today that’s connected towards technology is heavily focused on what the people’s intent are. This trend is everywhere, even in films where A.I. is depicted as characters that aid their creators. Cars were invented in order to help humans in their intentions of travelling […]

Google +: The Silent Hill Of Social Media

Fans of horror games and movies will be all too familiar with the fictional ghost town of “Silent hill”. It is, perhaps, one of the biggest and most popular survival horror games in the market and spans a large following across generations.   Like the fictional city of Silent Hill, Google + also share the […]

How To Use Horror In Your Marketing

With Halloween just a few days away, now is the time to think of a marketing gimmick that works with the occasion.   While many marketers shy away from the dark and scary theme of Halloween because it doesn’t attract customer’s “buying mood”, there are many ways to use this scary festivity to your advantage.   […]

Video Ad And Brand Awareness: The Power Of Video Ads

In 1948, The very first TV commercial aired in American airwaves, mesmerizing the crowd and opening television to a revenue stream that would generate the television industry billions every year. Fast forward to today, video ads are no longer just available on tv and have become a large part of our daily content consumption.   […]

WordPress Widgets: Why They’re Important For Your Website

Have you ever gone to an exclusive, fashionable party wearing nothing but a sleeveless shirt and boxers? If you have, I bet no one even dared entertain you unless they were the police.   This is pretty much the same as when you’re creating your website: You want people (a.k.a the consumers)  to notice you […]