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SUCCESS STORIES

Clean Care
Case Study

Clean Care provides professional residential and commercial cleaning services for upholstery sanitation - comprising sofa, carpet and curtain deep cleaning services.

Introduction

Objectives

Increase website traffic and enquiries.

 

Overview

Various Google Search Ads were run simultaneously to lead potential customers to the landing page.

Introduction

7X

Increase in Organic Web Traffic

50%

More Enquiries

Search Engine Optimisaiton [SEO]

One of the strategies that OOm utilised to rank Clean Care’s website on the first page of Google Search Engine Results Page (SERP) was to produce content in the form of blog articles on topics related to cleaning. By utilising cleaning related keywords and providing information that their target audience are looking for in the blog articles, OOm is building Clean Care’s website as a content hub in their industry.

Number 1 ranking on SERP

Blog Article

Responsive Display Ads

Responsive display ads optimises the ad via Google’s machine learning algorithms to assemble and adjust the size, appearance and format of the texts and images to fit just about any available ad space. This flexibility allows the ads to appear on more sites, which leads to higher visibility.

 

The ad combination that appears to a potential customer will be one that is most relevant to their keywords search browsing behaviour which ultimately leads to higher ad performances.

Responsive Display Ad

Search Engine Marketing [SEM]

In order to drive traffic to the dedicated landing page for potential customers to enquire about Clean Care’s services, OOm ran Google search ads for them. The search ads will appear when potential customers search for cleaning-related keywords. Upon clicking on the ads, potential customers will be led to a landing page with a promotion, detailed information about their services and credentials, as well as a contact form to claim the promotion.

Search Ad

Landing Page Contact Form

Quote

We’ve been working with OOm for the past few months and very happy with the results and general attitude and responsiveness! Jay is a really easy guy to work with.

 

Credible and solid technical knowledge, the team is able to strategise effective and cost-friendly campaigns to not only dominate impressions, accelerate conversions but to counter attack the harsh competition battlefield.

 

As an agency, value added service is what matters. Their dedicated service quality extends more than just during the operating hours. I am impressed their time spent after office hours and weekends just to stay competitive digitally.

Shoban Rahulapaskaran

Senior Physiotherapist Director

City Osteopathy & Physiotherapy

https://cityosteophysio.com/

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