Facebook Marketing Trends In 2021

Facebook was one of the most widely used social networking sites in 2020, with over 2.7 billion monthly active users worldwide. As such, it has proven itself to be a highly effective social media marketing tool, allowing you to reach hundreds or even thousands of potential customers for your business.   In 2021, Facebook continues to […]

The Future Is Chatbot:  How Business Can Use AI In Customer Service

Engaging with customers used to be as easy as having an account representative to directly attend to their questions and concerns. But, not anymore.   Over the past decade or so, we are gradually seeing calls and emails being replaced with a slew of other options for immediate responses to customer enquiries—arguably the most obvious […]

AI vs Human: What’s the best mode of customer service?

Communication is a vital aspect of everyday life. Regardless if you’re an introvert or extrovert, you’ll have to communicate with someone (or something) in one way or another. Same goes with businesses; customer communication is of utmost importance. It’s a cycle that focuses on giving and receiving benefits for both the client and the customer. […]