GIF Marketing: Is It Effective?

Videos, infographics, articles are the most commonly used content marketing assets. But did you know that you could also use GIFs for digital marketing? GIF marketing is a highly effective strategy for engaging with your target audience. With this type of marketing strategy, you will use GIFs, which are similar to videos in the […]
GIFs vs Photos: Enhance your content marketing with moving pictures

Anything that has motion catches most users’ attention. Despite the fact that there are amazing photos and well-written contents online, it’s still not enough to immediately snatch the users’ interest and to keep them glued to your site. To increase their dwell time, most companies are incorporating videos in their articles. But since […]