Mobile-First Indexing : How It Impacts Your Business

Nowadays, it’s almost impossible to see someone without a smartphone. From working adults down to playful elementary students, you’re bound to see a mobile device in their hand. And for a business owner, this should be a clear sign that you should be moving your business’ online presence towards a mobile-friendly platform to get a […]

Why SEO & SEM Is Like Peanut Butter And Jelly

Peanut Butter and Jelly (universally abbreviate as PB&J) Is one of the most popular pairings – like, in the whole world. I have not seen anyone who has not heard of the PB&J paring.     Just like how PB&J is an inseparable paring for a really delicious sandwich, SEO and SEM are the same […]

5 Techniques To Make Your Brand More “Googleable”

Being “googleable” or having high “googleability” is a term recently popularized thanks to Google’s overarching dominance of the search engine arena. If you’re not sure what the term implies, it connotes how quickly your brand can be found on google.   Why is it important to be “googleable,” you ask?  Today, Google processes over 3.5 […]