Beginner’s Guide To Working With An SEO Agency In Singapore

What is SEO?   Building a website is the first step to digitalisation, but to increase awareness of your website to your potential customers on the internet followed by making a conversion action is the end goal of digitalisation for your business. That is when SEO in Singapore enters the picture.   SEO stands for […]

What Is White Hat SEO? How To Rank By Following The Rules

White hat SEO is about following the webmaster guidelines set by search engines. Practising white hat SEO strategies will help a website rank higher on search engine results pages (SERPs). In this article you will learn the difference between white hat SEO and black hat SEO, as well as 3 benefits that businesses will acquire once they implement white hat SEO strategies: 1) Will Never Tarnish Reputation; 2) Remain Listed On Search Engines, and 3) Retain Long Term Value. It will also discuss the 5 white hat SEO strategies: 1) Create Original Content, 2) Use Keywords Properly; 3) URLs Should Be Descriptive; 4) Replace Broken Links With Your Content, and 5) Be Mobile Friendly.

4 Black Hat SEO Techniques That Will Harm Your Website

Of all the search engine optimisation (SEO) strategies that you must avoid, black hat SEO is number one on the list. Incorporating black hat SEO in your marketing campaigns will only harm your online rankings and damage your website in the long run.   Nothing good will come out of implementing black hat SEO strategies. […]