Dec 02 2020
Choosing the right SEO agency in Singapore for your business is crucial when it comes to outsourcing. You need to partner with the best marketing agency that can help you reach your goals. In that case, try working with a Google Premier Partner.
If you plan to outsource your SEO services, consider choosing an SEO agency that is also a Google Premier Partner. To find out if a digital marketing agency is a Google Premier Partner, you can spot a badge on the company website or email that says so.
What is the big deal with being a Google Premier Partner anyway, and why should you work with a certified Google Premier Partner?
What Is A Google Premier Partner?
To be a certified Google Partner is an honour for companies from any sector, especially in the digital marketing industry. After all, being a Google Premier Partner is an indication of a company’s trustworthiness and reputation.
Companies with a Google Premier Partner badge means they are experts in Google Ads, an online platform used for pay-per-click (PPC) advertising. That means your agency needs to excel in Google Ads to become a Google Premier Partner.
However, that is not all you need to earn a Google Premier Partner badge. You need to pass three specific criteria to become a Google Premier Partner, mainly “company performance”, “spend”, and “certification”.
“Company performance” refers to the overall performance of a company based on ad revenue, growth, and customer base. “Spend” is the required amount of money, which is USD 20,000, that you have to invest in your managed accounts. As for “certification”, you need to have at least one employee in your company to be a certified Google Ads user with standard access to the manager account.
Pass the criteria with flying colours, and Google will reward you with a badge that will help you establish credibility and authority. However, what can you benefit from working with an SEO agency that is also a certified Google Premier Partner?
4 Benefits Of Working With A Google Premier Partner
1. Work With An Expert
Since you plan to outsource your SEO services and create effective marketing strategies, you should choose a digital marketing expert that knows more about Google Ads than anyone else. Fortunately, seeing a Google Premier Partner badge is all the indication you need to trust a digital marketing agency.
If an SEO agency has a Google Premier Partner badge, you can bet that its employees are some of the best in the business when it comes to SEO and digital marketing. Not to mention, Google Premier Partners excel in Google Ads. In that case, if you want to invest in PPC advertising, you should outsource to a Google Premier Partner.
2. Use The Best Google Ads Features
Since Google Premier Partners are well-versed in Google Ads, you can use the best features and tools of Google Ads for your PPC advertising campaign. Your SEO agency will utilise the latest version of Google Ads to enhance the efficiency of your paid ads.
Also, using Google Ads for PPC advertising can be a little tricky sometimes. Google Ads present some of the most advanced features which can be confusing for beginners. Fortunately, your Google Premier Partner will help you in creating an effective PPC campaign with Google Ads.
3. Follow The Best Digital Marketing Practices
Becoming a Google Premier Partner is no easy task. Agencies that want to achieve such a title will require dedication and long-term planning.
On the bright side, Part of the journey to becoming a Google Premier Partner is utilising some of the best digital marketing practices. That means working with a Google Premier Partner will allow you to follow effective marketing strategies for your business.
When using Google Ads, consider outsourcing to a Google Premier Partner that will ensure your PPC advertising follows the best marketing practices. You can even request a training session to find out more about Google Ads, thus allowing you to come up with fresh new ideas that could benefit your PPC campaign as a result.
4. Get Guaranteed Results
Digital marketing is a trial-and-error process that requires logical planning and precision. To achieve better results out of your marketing campaign, look for a Google Premier Partner that will help you reach your goals.
Google Premier Partners make sure their clients will get positive results at the end of each marketing campaign. If you want the same thing to happen for your business, consider outsourcing to a Google Premier Partner as well.
Luckily for you, OOm is also a certified Google Premier Partner! Contact our digital marketing company today to find out how we can help you come up with efficient paid ads for your campaign.
Get in touch with our SEO agency by calling us at 6391-0930.