Connectivity is the new normal, with the advent of the mobile Internet, we can now access the world of digital right at our fingertips. Regardless of where we might be, smartphones have allowed us to look for answers anytime – not to mention, to purchase products from brands with an established online presence. While mobile […]

Gone are the days where we have to rely on newspapers, magazines, and commercials to catch the latest ads from our favourite brands. Digital marketing has been steadily been on the rise since its emergence, and maybe it’s for the better.   Back then when print media advertising was all the rage, connecting with consumers […]

Almost every process of today is marked by running to your trusted search engines, and finding just the exact thing that you have been looking for – well, at least most of the time. On special days, Google, one of the widely-used search engines on the internet, will give you a warm dose of welcome […]