Search Engine Marketing (SEM)

Mar 26 2020

The Myths And Truths About Pay-Per-Click Marketing

Posted by Carlo Angelo Suñga , , ,

Marketing your brand is like playing poker; you need to play with the hand you’re dealt with, and luckily come with a conclusion that will give you the most money. But what if you can take out a wild card to win the game in an instant? Here is when pay-per-click (PPC) marketing comes into

Feb 17 2020

Combining SEO and Content Marketing (The Right Way)

Posted by Carlo Angelo Suñga , , ,

Search engine optimization (SEO) and content creation are the king and queen of digital marketing, no doubt about it! They’re two sides of the same coin, as SEO and content represent the technical and creative aspects of digital marketing. Combining SEO and quality content is crucial for your marketing campaign. They support each other like

Feb 11 2020

Types of SEM Services (And What You Need To Know About Them)

Posted by Carlo Angelo Suñga , , ,

One of the strategic means to survive in a competitive industry is to utilize digital marketing strategies. Right now, you need to market your business online if you want to get ahead of your competitors! Luckily, one of the building blocks of digital marketing strategies is search engine marketing. At the core of every digital

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