Content Marketing

Sep 11 2019

Manpower Tips 2: What makes a good SEO strategist?

Posted by Charisma Felix ,

Every process in every industry still requires the autonomy of human labour in spite of the feats that technology has achieved. Today in the digital age, most of our activities are done online: socialising, information dissemination, research, purchasing, and many more! These might have been done on a digital platform which has allowed us to

Aug 28 2019

Content Marketing In 2019: Factors to Consider

Posted by Charisma Felix

Quality content has always been a vital factor in digital marketing. It will forever be the heart of marketing, even with the inclusion of the latest Search Engine Optimisation (SEO) trends. Digital marketing is centered around a specified target market. As a result, the purpose of publishing content boils down to your audience. The audience will

Aug 23 2019

The Relationship Between Digital Marketing Components: SEO & Content

Posted by Kate Santos , , , ,

  Last week, we wrote about web design and its relationship with SEO strategies. Incorporating SEO techniques in the design process of a company website is an effective way of optimising it and enhancing its online presence. To do this, it is paramount that the website has great content. Otherwise, there would be nothing to

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