SMM And SEM: What Is The Difference That You Need To Know?

SMM And SEM What Is The Difference

SMM and SEM are some of the digital marketing acronyms you will encounter when promoting your products or services online, which stands for social media marketing and search engine marketing. Both go hand in hand that allows a business to raise its brand awareness and online presence. In this article, you will learn the difference between SMM and SEM, including their pros and cons.

Social Media Statistics That Matter In Singapore 2023

Social Media Statistics That Matter In Singapore In 2023

Social media statistics are crucial for digital marketing. Brands must pay attention to the top six social media platforms in Singapore in 2023: WhatsApp, Facebook, Instagram, TikTok, LinkedIn, and YouTube. Currently, WhatsApp has 4.5 million active users, while Facebook has 4.48 million, Instagram has 3.05 million, TikTok has 1.08 million, and LinkedIn has a 3.2million. Youtube has 5.08 million users.

Social Media Marketing: How To Combine SEO And Social Media?

Social Media Marketing How To Combine SEO And Social Media

Social media marketing in Singapore can be powerful if you will utilise social media platforms with SEO strategies. Additionally, for a social media campaign to be successful and effective, brands should set their marketing campaigns based on data, take advantage of images and videos, encourage positive reviews, slightly boost local SEO, take advantage of the social listening tools, be consistent with social media content, and connect with social media influencers.

The Ultimate Cheat Sheet on Social Media Image Sizes 2022

Your Ultimate 2022 Social Media Image Sizes Cheat Guide

Using the right image sizes for your layouts can help your social media marketing campaigns achieve their full potential. Not only will your social media followers see the entire design clearly, but your message can get across to them at a glance. Know what dimensions you should use when creating your layouts before uploading them […]

YouTube Image Sizes for 2022: A Guide for Marketers

YouTube Image Sizes for 2021

Besides Facebook, YouTube is the next most well-known and used social media platform in the world. With over 2.29 billion monthly active users, there is no doubt that YouTube is also the best for social media marketing campaigns.    Many brands are starting to realise that, and most of them have already added YouTube videos […]