Social Media Marketing: What makes Birdbox phenomenon successful?

Ever heard of the film “Birdbox”? If you’ve surfed the web a couple of times, you’ve probably seen news about the film more than once. It’s no surprise; the amount of hype Birdbox has received can be attributed to Netflix and their massive promotion of the film. You may be interested, hooked, or even annoyed […]

Google +: The Silent Hill Of Social Media

Fans of horror games and movies will be all too familiar with the fictional ghost town of “Silent hill”. It is, perhaps, one of the biggest and most popular survival horror games in the market and spans a large following across generations. Like the fictional city of Silent Hill, Google + also share the same […]

How To Use Horror In Your Marketing

With Halloween just a few days away, now is the time to think of a marketing gimmick that works with the occasion. While many marketers shy away from the dark and scary theme of Halloween because it doesn’t attract customer’s “buying mood”, there are many ways to use this scary festivity to your advantage. How to […]

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