15 Effective Digital Marketing Strategies To Implement On Your E-commerce Website That Drive Conversions
With the ever-increasing reliance on online platforms, e-commerce owners should optimise their websites with latest digital marketing strategies to improve traffic, leads, and conversions. In this article, you will learn 15 effective digital marketing strategies to implement on your e-commerce website that can help drive conversions: 1) Use Google Shopping Ads, 2) Boost Product Visualisation, 3) Remarket Campaigns To Customers With Display Ads 4) Leverage Wishlists, 5) Turn Likes Into Sales, 6) Enhance Promotion And Campaigns With Pop-Ups, 7) Gain New Customers With A Referral Marketing Programme, 8) Set Up An Affiliate Programme, 9) Instil Trust Through Customer Reviews, 10) Implement A Loyalty Programme, 11) Flexible Delivery Options, 12) Optimise Voice Search, 13) Focus On E-commerce Website Speed, 14) Write Blog Posts For SEO and 15) Engage With Customers Through Live Chats.
9 Benefits Of Website Hosting For An E-Commerce Website
A successful e-commerce website requires proper website hosting. In this article, you will learn the nine (9) benefits of website hosting for an e-commerce website: 1) Support High Performance, 2) Large Bandwidth And File Storage, 3) Strong Database Performance Potential, 4) Dedicated Technical Support Team, 5) Strong Database Performance Potential, 6) Branded Email Addresses, 7) Offers Data Recovery, 8) Mobility and Easy Data Access, and 9) Develop SEO Capabilities.
2023 Online Shopping Trends In Singapore That You Must Know
The e-commerce industry in Singapore looks promising in 2023. But to be able to keep up with your competitors, you must apply these online shopping trends: 1) Local Brands Are On The Rise; 2) Increase In Voice Search; 3) The Prevalence Of Video Marketing; 4) Rise Adoption Of Augmented Reality, 5) Social Media Shopping Is Evolving, 6) Supporting Sustainable Shopping And Brands With Environmental Pledges, 7) Influencer Recommendations Matter, 8) New Payment Options, 9) Livestream Shopping, and 10) Chatbots Are Helpful Assistants.
15 E-Commerce SEO Best Practices To Increase Traffic In 2023 [With Free Checklist]
It is time to ramp up your e-commerce SEO in Singapore this 2023. Here are the e-commerce SEO best practices this year: 1.) Perform Keyword Research; 2.) Create Quality Content For Each Product Page; 3.) Allow Customer Reviews; 4.) Simplify Your E-Commerce Website Architecture; 5.) Resolve Technical SEO Issues; 6.) Use Proper URL Structure; 7.) Properly Rename Alt Text And File Name Of Images; 8.) Start A Blog Page; 9.) Make Your E-Commerce Store Responsive; 10.) Add A Customised 404 Error Page; 11.) Optimise Product Description; 12.) Avoid Duplicate Content; 13.) Make Use Of Internal Link; 14.) Capitalise On The Collection Page; 15.) Invest In Local SEO
20 Essential Features For Your E-Commerce Website
As the competition in the e-commerce industry continues to become fierce, the more you should take your e-commerce website to the next level. Adding more essential features will help improve your customers’ shopping experience! In this article you will learn or discover the 20 essential features that your e-commerce website should have: 1) Domain Name; 2) User-Friendly; 3) Mobile-Friendly Website; 4) High-Resolution Photos & Video; 5) Reviews/ Testimonials; 6) Add to Wish List; 7) Find-in-Store; 8) Related Items; 9) Frequently Asked Questions (FAQ); 10) Live Chat Support; 11) Social Proof; 12) Security Features; 13) Advanced Payment Features; 14) Return Policy; 15) Order Tracking; 16) Email Opt-In; 17) Push Notifications; 18) Loyalty Programme; 19) Carousel Homepage, and 20) Language Options.