May 08 2018
For today’s “Look Who’s Talking” series, we sit down with the stern-looking OOm Chief Operations Officer Wyvan Xu! The young co-founder of OOm may look tough on the outside, but he’s a really friendly and chatty person inside! Find out more about him below:
1. Describe your role at OOM.
As the Chief Operation Officer, I have to helm the daily operations of the entire Agency, which includes account management and the backend support team.
We take pride in our professionalism to ensure a swift response and deliver the best recommendation and execution of each campaign in order to achieve the best objectives for our clients.
2. Briefly share to us how you started in the industry
I always had the idea of setting up a business on my own. I came across affiliate marketing back then and started exploring how we can earn an income through working from home. During the process, I learnt and understood how to leverage on the various digital channels to bring online traffic and eventually lead to the sales of the products that I’m pushing.
The opportunity came when I completed my 2 years of national service (NS), where Ian and myself decided to venture out and use our skills to service clients in the corporate environment rather than just building it for ourselves.
3. Name one of the biggest accomplishments of OOM in the last years that impacts the company of what it is today
The biggest accomplishment would be our recent accolade in the MARKies Awards 2018 where our team won Silver for Best Use of Search. This triumph also marked our second MARKies award, where we also won in 2011.
This win means a lot to OOm. Aside from gaining industry recognition and competing with big names, this win is also a huge morale booster to the team to celebrate our hard work and efforts.
We definitely hope to propel to greater heights and set higher benchmarks for our team’s search expertise and performance for our clients.
4. If you are not in the SEO/SEM industry, in what field would you likely be working?
I have thought about this occasionally as well. LOL. I believe most likely I will still venture into a Sales-related job as I still enjoy the process of working and talking to people.
5. Do you consider yourself a workaholic? Why?
Probably yes. I guess, as a business owner, there is a perpetual need to keep working and thinking and working out things that can better innovate and improve the overall performance of the company.
6. What is one thing that most people don’t know about you yet?
I’m really, really friendly, although I may look fierce and stern at times.
7. What do you usually do during your past time, or if you’re not working?
Now, I spend most of my time with my family and my baby boy.
8. If traveling is free, where will you go and why?
I would like to travel to different parts of China. That is where our roots are from and there are a lot of different things to experience from their rich culture.
9. Where do you see OOM in the next 3-5 years?
OOm’s direction in the next 3 – 5 years is to look into overseas expansion. On top of that, we will also be looking into technology investments that will benefit our business that will cater for the ever-changing digital marketing landscape.