Thanks to its free content management system (CMS), millions of people are using WordPress to power their websites. WordPress may be free to use, but it also offers some of the most accessible and convenient features for managing a website.
To use WordPress, all you need to do is install it on a web server or access it via the Internet. Either way, you can make the most out of WordPress by utilising its diverse range of features. On top of that, you could also try out some of the best WordPress plugins to enhance your search engine optimisation (SEO) capabilities.
Know More: How to Maximise WordPress Performance
If you are willing to spend money on WordPress, then you should try some of its automated plugins to enhance your website. Not only will managing your site be more convenient, but you can also provide visitors with a more user-friendly experience.
Check out some of these top-quality WordPress plugins for digital marketing!
5 Best WordPress Plugins
The goal of SEO revolves around two objectives: gaining leads and earning clicks. To do both of these, you need to improve your conversion rates and drive traffic to your website. Fortunately, OptinMonster is a fantastic WordPress plugin that you can use to collect emails and attract subscribers.
Due to its accessibility and minimal setup, OptinMonster is the perfect plugin for posting popups on your website. You can promote your merchandise, encourage visitors to subscribe to your email, and sign up for a personal account. OptinMonster is perhaps the most convenient plugin to use when it comes to increasing your conversion rate.
If you want to build forms and surveys, WPForms may be the ideal WordPress plugin for you. With WPForms, you can create a variety of contact, payment, newsletter, and survey forms to increase your number of subscribers. Not to mention, its user-friendly features make WPForms perfect for beginners.
Also, WPForms is mobile-friendly, which means you can use the plugin to optimise your forms for mobile devices. You could even start choosing from many pre-made templates if you are out of ideas.
With so many benefits, installing a WPForms plugin is no doubt a good idea, especially if you want to generate leads and increase your engagement with visitors.
What if your goal is to optimise your website for SEO and improve its search engine rankings? If that’s the case, then you should try using SEMrush, a WordPress digital marketing plugin used for SEO. You can use SEMrush to optimise your content by discovering the most relevant keywords on Google.
Besides improving the technical aspects of your SEO, SEMrush can also help you check your content for any grammatical errors or plagiarism. SEMrush is a handy tool to have whenever you need to make sure your content is error-free.
4. Floating Social Media Icon
Most social media sharing plugins tend to slow down websites, but not with Floating Social Media Icon. The popular WordPress plugin is famous for its ability to provide web pages with social media share buttons without hampering performance and speed. Consider using the WordPress plugin to your advantage so you can get more people to share your website in just a few clicks!
Installing social media share buttons on your website is a great way to let your visitors spread the word about your business. As long as the WordPress plugin does not affect your site performance and speed, then there’s no need to worry!
5. Just Writing
Even though WordPress plugins like SEMrush can detect your web page for errors, sometimes the naked eye is much better when it comes to proofreading. Fortunately, Just Writing is the perfect tool for checking and editing your content by yourself.
You may ask yourself, what is the difference between Just Writing and other content-checker plugins anyway? For starters, Just Writing is a plugin you can use on the go. Whenever you want to edit a text on your website, you can use the plugin anytime.
With the Just Writing plugin, you can edit or add any texts whenever you want. It is the perfect tool for managing content without going through the lengthy process of accessing too many apps all at once.
Using any of the mentioned WordPress plugins will do wonders for your website, but it is also crucial to choose one that you need the most.
For example, if you want to update your weekly blog, then perhaps Just Writing is the perfect tool for you. On the other hand, if your goal is to create a landing page and send surveys, consider using WPForms.
There is the right tool for every goal, so take your time and choose which one suits your digital marketing campaign the most!
For more tips and tricks, contact our digital marketing agency in Singapore at 6391-0930.