Search engine optimization (SEO) is all about making an excellent first impression of your brand name online. You can do so by creating high-quality content for your website, social media page, emails, and many more. Fortunately, one of the best ways to achieve higher SEO rankings is by creating a high-quality landing page.
With so many effective SEO services at your disposal, you can form relationships with customers and other businesses. The best part is that you can promote your products and services to boost sales without costing a lot of money in the process.
SEO is cost-effective, and it can help your business grow online if you continue to create quality content for search engines and consumers. If you want to improve your chances of winning, start by making a high-quality landing page for your website.
What Is A Landing Page?
A landing page is a part of a website that a person first sees by clicking on an external hyperlink. The goal of creating a landing page is to convert visitors into leads by presenting a proposition in exchange for valuable information.
Landing pages and homepages are similar in design, but the two are different for many reasons. For starters, the goal of a homepage is to welcome visitors, while a landing page aims to persuade them into providing information, such as contact details, email address, etc.
Create a quality landing page that can capture valuable customer information and establish trust for your audience. But first, you need to attract visitors to your landing page if you wish to gain leads and boost sales.
Start by creating an engaging call to action (CTA) that will lead visitors to your landing page. From there, visitors can fill out a form on your landing page that will allow you to gain additional customer information.
Landing pages are an excellent marketing asset for any SEO strategy. Before you create a landing page for your website, let us take a look at some of the best landing pages from top-tier brands in Singapore.
Top 3 Landing Pages In Singapore
1. Kodecoon
Kodecoon Academy is a Singapore-based coding institution that provides children and young teenagers with quality education. What more would you want from a top-tier educational institution, other than credibility and a solid reputation?
Visit their landing page, and you will discover everything there is to know about enrolling in Kodecoon Academy. From block-based programming to game development electives, Kodecoon Academy boasts a wide range of educational activities that everyone will enjoy.
The landing page has tons of CTA buttons that are perfect for converting clicks into leads. Perhaps you can do the same by including several CTA buttons in your landing page with one or two forms to get your potential customers interested in your business.
2. Ron Master
Ron Master Tailors specializes in custom-made suits with 30 years of experience. Whether you want to rent a sharp-looking suit for a wedding or special occasion, Ron Masters Tailors has everything you need to arrive at your destination in style.
Check out the landing page above, and you will see a neat and detailed form that encourages visitors to pick any custom-made suit of their choice. From a customer’s point of view, all you have to do is fill out the form, choose a preferred outfit, and send a message regarding any concerns you may have.
An excellent landing page is one that is convenient and user-friendly for visitors. Try making a landing page that is as easy to navigate as the one pictured above, and include a clear but concise form that allows visitors to send inquiries with ease.
3. Orange Valley
When it comes to looking for a reliable nursing home, what is the first thing you should consider? The distance between the nursing home and your house, of course! That is why Orange Valley has a landing page that showcases the location of its nursing home, including a few instructions on how to get there.
If you want to book a tour and explore the nursing home in person, you can fill out a form in the landing page and wait for the coordinators to respond as soon as possible. You can create a questionnaire similar to this one, and provide your customers with a convenient way to contact your business.
Conclusion
All of the mentioned landing pages have something in common: they’re sleek, detailed, and have everything you need to know about the business. Try doing the same for your landing page so you can gain as many potential customers as possible.
A high-quality landing page is crucial for any digital marketing campaign. Create one for your SEO strategy, and you will gain leads as time progresses.
If you need help building a compelling landing page for your website, contact our SEO agency in Singapore at 6391-0930.