How To Minimise Facebook Advertising Costs In Singapore

The cost of marketing can take up a significant portion of a brand’s budget. You should know that you cannot make a profit without investing first.     It goes without saying that as a business owner, you have to be careful which basket you should put your eggs in and where better to start than […]

Facebook Myths: What you need to know about Behavioural Retargeting

People are coming forward, and are sparking conversations about Facebook stalking them. According to most of the accounts, strange ads start showing up on their timeline right after talking about it. Those were the ads they have not even looked up on Facebook or any other search engine. Those users have not clicked or encountered […]

9 Facebook Resolutions to Make in 2019

As we near the end of 2018, it’s high time for your brand to start reconsidering it’s Facebook marketing strategies for the new year.   Having over two billion active users, every type of audience is present on Facebook; and what’s interesting is that the social media platform is finding more ways brands can engage […]

Facebook Ads: Do’s And Don’ts

 Facebook is perhaps the biggest social media platform used globally. To date, there are over 2 billion active Facebook users, and it’s only going to get bigger as long as Facebook continues to improve their platform.   Because of this sheer number of people and eyeballs on Facebook, it’s not a surprise that many brands, […]

How To Revive Your Dead Facebook Page

Handling a Facebook page is not easy: posting every day, managing impressions, ad biddings, asking people to share your posts, thinking of what content your target audiences like – it’s too much to handle for someone who isn’t good at handling social media.   The first move many start-ups usually do to start their online […]